Are your visitors not spending much time on your website? Do you want to make a user-friendly Website so that your prospect stays on it for a long time and gets what he is looking for? This blog has got you covered!
In this ever-evolving digital landscape where users are in the driving seat, a website is no more a visiting card. It is one of the integral mediums that sets a strong foundation for your brand’s digital presence and acts as a gateway for your prospects to engage with your content.
You can’t think of compromising on this incredible opportunity by letting your potential customers choose someone else over you. To stay ahead, you must make a user-friendly Website. Therefore, at Rankiz, our team of the best WordPress developers in Dubai has compiled some key points that will help you make your website a go-to place for your customers.
Let’s see what these crucial points are.
Understand the Pschye of Your Audience
Sometimes, we get so inspired by other brands that we try to incorporate everything they do on their website. Wait! That is simply not how you distinguish your brand and establish a prominent existence. If something works for a brand doesn’t mean it will be the same for you.
The best approach is to understand your audience’s psyche, behavior, preferences, and what they really want to experience when they land on your website.
Worried about how you can do this?
Speed Up Your Website
What if your prospect tries to visit your website and ends up going to your competitor’s? Exactly, it doesn’t feel good. In reality, this happens with a lot of websites. They spend so much money on aesthetics but fail to work on efficiency.
An average visitor takes less than 3 seconds to switch to another website if the one he tries to open takes too much time. It is a clear indication that the robust speed of your site is something you should never take lightly. If having any issues improving the site speed, our WordPress web design services are there to help you out.
Provide Enough Information
Your goal should be to be the first choice of your customers. It can only happen if you provide enough information to them. People stick to the website if it offers everything they are looking for. It is where your content strategist will play an integral role in understanding the requirements of your audience and how to cater to them in a creative yet customer-focused way.
Every page and fold should engage your prospects and make them feel as if they have met someone in person who has every solution to their problem.
CTAs Should Be Spot On
If everything is going smoothly and your site has been successful in grabbing the attention, your visitor would like to proceed ahead. He would like to speak with someone to take this conversation further. And why not?
To ensure you don’t end up disconnecting the momentum, place your CTAs correctly so that your visitors don’t have to scroll through the entire website to connect with you. Do your proper research and select places where your visitors are more likely to convert into leads.
As a brand, you must prioritize your searchér’s intent and how they prefer interacting with a website like yours. If you follow this by heart, you will start experiencing the difference. To dive deep into how your website should behave to convert prospects into leads, our highly-acclaimed WordPress web design services are there to serve you the best.